What Do Your Users Want?

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You’ve spent long hours putting up your website.

You think it looks great….but hold on one sec.

Before you go spend the next couple minutes patting yourself on the back, think about this.

What does your user want when he or she visits your site?

Are they looking for reviews? Articles? Videos?

…and are the things they are looking for easily accessible?

Often times they are not, because you are busy building your site for the Search Engines.

You want to rank high, so you do keyword stuffing and other things you’ve been told work because you think they will increase your rankings.

I recently came across this video from Matt Cutts, the head of the Google Webspam team.

Matt offers some great tips and does quite a few site evaluations.

Check it out!